Program Description

Designed for graduates from any disciplinary background wishing to gain knowledge and a critical appreciation of international management and marketing. This programme will equip students with the critical knowledge and skills necessary to be considered for international roles in these competitive fields.

Students can apply to do a company-based dissertation, working with an external organisation. Recent dissertation projects include a feasibility study and business plan for a Sheffield-based product management organisation and a marketing project for a company in the care sector.

This programme is accredited by the Chartered Institute of Marketing (CIM). Students who register for CIM student membership while studying at The University of Sheffield are eligible to apply for CIM exemptions upon graduation from this programme. To achieve a CIM Certificate or Diploma in Professional Marketing/Professional Digital Marketing further study is required via a CIM approved study centre.