Master of Science - Business Intelligence and Digital Marketing (Brunel Business School) at Brunel University London: Tuition: £17,875.00 GBP/year (Scholarship Available)
The way we do business is changing, particularly how and why we carry out transactions. Decision times are increasingly based upon user-friendliness via mobile and social media, and improving these channels is reliant upon data and analytics. The Business Intelligence and Social Media MScis a new multi-disciplinary course which explores developments in technology for businesses such as social media, business intelligence, and mobile and cloud services.
There is a worldwide shortage of qualified managers with the skills needed for new jobs being created in this area, particularly in the emerging economies. Companies that are actively seeking candidates include tech sector businesses, but also banking, insurance, retail and education. In fact, it’s expected that virtually all business sectors will need to address big data and will need skilled people to manage development.
Developing sound knowledge and understanding of digital business practices, students will learn the importance of data, information, and mass communication technologies to business.
Students will be encouraged to reflect on the relevance of these new concepts to business and apply their newly developed skills in advanced research or via professional practice in collaboration with an industry partner.
Admission Requirements
- Minimum Level of Education Required: 4-Year Bachelor's Degree
- Min GPA: 70.0%
- English Proficiency Requirements:
For direct admission, applicant must be from an English speaking country or meet either of the following English test scores:
- Min TOEFL iBT: 92 (Min Listening: 20.0, Min Reading: 20.0, Min Speaking: 20.0, Min Writing: 20.0)
- Min IELTS overall: 6.5 (Min Listening: 6.0, Min Reading: 6.0, Min Speaking: 6.0, Min Writing: 6.0)
- Min Duolingo English Test Score: 110
- Min PTE overall: 58 (Min Listening: 51, Min Reading: 51, Min Speaking: 51, Min Writing: 51)
Applicants interested in applying for direct admission, but are yet to complete an acceptable language test, can do so, but must provide valid results before receiving a final offer letter.For conditional admission, you are required to provide English proficiency scores:- Min IELTS overall: 4 (Min Listening: 4, Min Reading: 4, Min Speaking: 4, Min Writing: 4)
- Min Duolingo English Test Score: 60
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